{"id":4475,"date":"2025-11-06T23:19:33","date_gmt":"2025-11-06T20:19:33","guid":{"rendered":"https:\/\/1845.com.tr\/?page_id=4475"},"modified":"2025-11-07T13:27:28","modified_gmt":"2025-11-07T10:27:28","slug":"18-45-ai-manifestosu","status":"publish","type":"page","link":"https:\/\/1845.com.tr\/en\/18-45-ai-manifestosu\/","title":{"rendered":"18.45 AI Manifestosu"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"4475\" class=\"elementor elementor-4475\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2975d60c elementor-section-full_width odd elementor-section-height-default elementor-section-height-default\" data-id=\"2975d60c\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6aa278b0\" data-id=\"6aa278b0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59c0323a elementor-widget__width-inherit hizmet-header gpt-header elementor-widget elementor-widget-leverage-slider\" data-id=\"59c0323a\" data-element_type=\"widget\" data-widget_type=\"leverage-slider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\t\t<section class=\"hero p-0\">\r\n\t\t\t<div class=\"swiper-container slider-container no-slider animation slider-h-auto slider-h-50\" data-speed=\"10000\">\r\n\t\t\t\t<div class=\"swiper-wrapper\">\r\n\r\n\t\t\t\t\t\r\n\t\t\t\t\t\t<div class=\"swiper-slide slide-center slider-item\">\r\n\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-aos=\"zoom-out-up\" data-aos-delay=\"400\" src=\"https:\/\/1845.com.tr\/wp-content\/uploads\/2025\/11\/1845-img1-min.jpg\" class=\"slider-image full-image\" alt=\"18.45 Yapay Zek\u00e2 Manifestosu\">\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t<div class=\"slide-content row\">\r\n\t\t\t\t\t\t\t\t<div class=\"col-12 d-flex justify-content-center inner\">\r\n\t\t\t\t\t\t\t\t\t<div class=\"slider-outline  center text-center text-md-center\" style=\"width: 100%\">\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h1 class=\"title effect-static-text title effect-static-text\" data-aos=\"zoom-out-up\" data-aos-delay=\"400\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t18.45 Yapay Zek\u00e2 Manifestosu\t\t\t\t\t\t\t\t\t\t\t<\/h1>\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"buttons buttons\" data-aos=\"zoom-out-up\" data-aos-delay=\"1200\">\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"d-sm-inline-flex justify-content-center\">\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\r\n\t\t\t<\/div>\r\n\t\t<\/section>\r\n\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-35ccdadc auto-section elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"35ccdadc\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1385f0aa col-2-left\" data-id=\"1385f0aa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9c885f5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9c885f5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-7173f4e\" data-id=\"7173f4e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72ca153 elementor-widget elementor-widget-leverage-heading\" data-id=\"72ca153\" data-element_type=\"widget\" data-widget_type=\"leverage-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n    <div class=\"text-center\">\r\n      <h3 class=\"heading\">\r\n        Online \u0130tibar Y\u00f6netimi\u2019nde Yapay Zek\u00e2 Destekli Stratejik Yakla\u015f\u0131m      <\/h3>\r\n    <\/div>\r\n\r\n  \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-378fde6 elementor-widget elementor-widget-text-editor\" data-id=\"378fde6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"services__section\"><p>Dijital \u00e7a\u011fda itibar s\u0131nav\u0131 art\u0131k yaln\u0131zca kriz anlar\u0131nda verilmez; her yorum, her etkile\u015fim ve her dijital iz, bir markan\u0131n itibar\u0131n\u0131 ya g\u00fc\u00e7lendirir ya da zedeler.<\/p><p>\u0130\u015fte tam da bu noktada 18.45 \u0130leti\u015fim Ajans\u0131 olarak biz, <strong>yapay zek\u00e2y\u0131 yaln\u0131zca bir teknoloji de\u011fil; online itibar y\u00f6netiminde big datay\u0131 h\u0131zla anlamland\u0131rmam\u0131z\u0131 sa\u011flayan, stratejik destek ald\u0131\u011f\u0131m\u0131z bir ara\u00e7 olarak konumland\u0131r\u0131yoruz.<\/strong><\/p><p>Bu yakla\u015f\u0131m\u0131 \u00fc\u00e7 temel prensip \u00fczerine in\u015fa ediyoruz:<\/p><ol><li><strong>\u015eeffafl\u0131k:<\/strong> Yapay zek\u00e2dan elde edilen her \u00e7\u0131kt\u0131 izlenebilir ve hesap verebilir olmal\u0131d\u0131r.<\/li><li><strong>H\u0131z:<\/strong> Krizleri erken fark edip do\u011fru zamanda aksiyon almak, g\u00fcveni koruman\u0131n en kritik unsurudur.<\/li><li><strong>\u0130tibar Odakl\u0131l\u0131k:<\/strong> Performans\u0131n \u00f6tesine ge\u00e7erek alg\u0131 ve itibar metriklerini raporlay\u0131p markalara uzun vadeli de\u011fer sa\u011flamal\u0131d\u0131r.<\/li><\/ol><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4229934 auto-section elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4229934\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cde74ca col-2-left\" data-id=\"cde74ca\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-282f6f4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"282f6f4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-340a77a\" data-id=\"340a77a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8d1cf52 elementor-widget elementor-widget-leverage-heading\" data-id=\"8d1cf52\" data-element_type=\"widget\" data-widget_type=\"leverage-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n    <div class=\"text-left\">\r\n      <h3 class=\"heading\">\r\n        Bizim Yakla\u015f\u0131m\u0131m\u0131z      <\/h3>\r\n    <\/div>\r\n\r\n  \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fd9cf8 elementor-widget elementor-widget-text-editor\" data-id=\"7fd9cf8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"services__section\"><p>Biz, itibar\u0131 yaln\u0131zca say\u0131larla de\u011fil; <strong>anlam, de\u011fer ve alg\u0131yla<\/strong> okuruz.<\/p><p>Yapay zek\u00e2y\u0131 yaln\u0131zca veriyi analiz eden bir teknoloji olarak de\u011fil; krizleri \u00f6ng\u00f6ren, h\u0131zl\u0131 aksiyon almay\u0131 m\u00fcmk\u00fcn k\u0131lan ve itibar\u0131 g\u00fc\u00e7lendiren stratejik bir ara\u00e7 olarak i\u015f s\u00fcre\u00e7lerimize entegre ediyoruz.<br \/><br \/>\u00c7\u00fcnk\u00fc biliyoruz ki: <strong>\u0130tibar, kriz an\u0131nda de\u011fil; de\u011ferleri do\u011fru konumland\u0131rmak ve alg\u0131y\u0131 y\u00f6netmekle korunur. Bu yolculukta da yapay zek\u00e2 g\u00fc\u00e7l\u00fc bir ara\u00e7t\u0131r.<\/strong><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cd051a7 auto-section elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"cd051a7\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-32ad98e col-2-left\" data-id=\"32ad98e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9fec10c son-soz elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9fec10c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-42b347d\" data-id=\"42b347d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-072c8db elementor-widget elementor-widget-leverage-heading\" data-id=\"072c8db\" data-element_type=\"widget\" data-widget_type=\"leverage-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n    <div class=\"text-left\">\r\n      <h3 class=\"heading\">\r\n        Son S\u00f6z      <\/h3>\r\n    <\/div>\r\n\r\n  \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcd33d3 elementor-widget elementor-widget-text-editor\" data-id=\"dcd33d3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u0130leti\u015fimin en yo\u011fun ya\u015fand\u0131\u011f\u0131 ve g\u00fcndemlerin saniyeler i\u00e7inde de\u011fi\u015fti\u011fi bu \u00e7a\u011fda, markalar\u0131n en de\u011ferli sermayesi g\u00fcven ve itibard\u0131r.<\/p><p>18.45 \u0130leti\u015fim Ajans\u0131 olarak biz, yapay zek\u00e2y\u0131 online itibar\u0131 korumak, krizleri h\u0131zl\u0131ca anlamland\u0131rmak ve g\u00fcveni b\u00fcy\u00fctmek i\u00e7in stratejik bir ara\u00e7 olarak kullan\u0131yoruz.<\/p><h3><strong>\u0130tibar \u00e7a\u011f\u0131nday\u0131z ve bu \u00e7a\u011fda markalar\u0131n en b\u00fcy\u00fck g\u00fcvencesi h\u0131zl\u0131 ve do\u011fru aksiyondur.<\/strong><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c301028 auto-section overflow-x-holder hizmet-calltoaction elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c301028\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7555334e\" data-id=\"7555334e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3d2231f5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d2231f5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4be4f624\" data-id=\"4be4f624\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-375ba0b elementor-widget elementor-widget-leverage-heading\" data-id=\"375ba0b\" data-element_type=\"widget\" data-widget_type=\"leverage-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n    <div class=\"text-center\">\r\n      <h2 class=\"heading featured\">\r\n        Contact Us For More Information!      <\/h2>\r\n    <\/div>\r\n\r\n  \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e9bcf2 elementor-widget elementor-widget-leverage-paragraph\" data-id=\"2e9bcf2\" data-element_type=\"widget\" data-widget_type=\"leverage-paragraph.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n    <div class=\"text-center\">\r\n      <p class=\"paragraph\">\r\n        You can contact us for the most effective communication strategies and projects tailored to your brand\u2019s needs.      <\/p>\r\n    <\/div>\r\n\r\n  \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e1bd68 elementor-widget elementor-widget-leverage-button\" data-id=\"9e1bd68\" data-element_type=\"widget\" data-widget_type=\"leverage-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n    <div class=\"d-flex justify-content-center justify-content-md-left\">\r\n      <a class=\"btn primary-button\" href=\"\/en\/iletisim\/\" target=\"1\">\r\n        Contact Us      <\/a>\r\n    <\/div>\r\n\r\n  \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>18.45 Yapay Zek\u00e2 Manifestosu Online \u0130tibar Y\u00f6netimi\u2019nde Yapay Zek\u00e2 Destekli Stratejik Yakla\u015f\u0131m Dijital \u00e7a\u011fda itibar s\u0131nav\u0131 art\u0131k yaln\u0131zca kriz anlar\u0131nda&#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/full-width.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-4475","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/1845.com.tr\/en\/wp-json\/wp\/v2\/pages\/4475","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1845.com.tr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/1845.com.tr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/1845.com.tr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/1845.com.tr\/en\/wp-json\/wp\/v2\/comments?post=4475"}],"version-history":[{"count":22,"href":"https:\/\/1845.com.tr\/en\/wp-json\/wp\/v2\/pages\/4475\/revisions"}],"predecessor-version":[{"id":4527,"href":"https:\/\/1845.com.tr\/en\/wp-json\/wp\/v2\/pages\/4475\/revisions\/4527"}],"wp:attachment":[{"href":"https:\/\/1845.com.tr\/en\/wp-json\/wp\/v2\/media?parent=4475"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}